Course curriculum

  • 1

    Introduction

    • Start Here

    • How to Navigate the Course

    • Disclosures

    • Before We Begin...
  • 2

    Get to Know the Platforms

    • 4 Major Social Platforms

    • The Goal of All Social Media

    • Facebook Crash Course

    • Instagram Crash Course

    • Pinterest Crash Course

    • Twitter Crash Course

    • Cross-Posting Secrets

    • Check Your Learning
  • 3

    Create Quality Social Content

    • 5 Rules of Social Content Creation

    • Create Effective Social Copy

    • Incorporate Eye-Popping Imagery

    • Add Value with Video

    • The Secret Sauce

    • Check Your Learning
  • 4

    5 Steps for Social Success

    • Post with a Purpose

    • Define Your Demographic

    • Build a Brand Identity

    • Master the Marketing

    • Limit Legal Liability

    • Check Your Learning
  • 5

    Social Strategy Secrets

    • 5 Cs for Optimal Post Variety

    • Easy 6 Step Social Audits

    • Create a Social Calendar

    • 3 Tips for Efficiency

    • Check Your Learning
  • 6

    Your SMM Brand

    • Gather Your Tools

    • Create Your Services List

    • Get Clients Fast

    • 4 Secrets to Skyrocket Your Success

    • Check Your Learning
  • 7

    Certification Exam

    • CERTIFICATION EXAM

    • Congrats! Here's what's next...

    • Additional Resources

    • Before You Go...